Sneaker Trends

Published November 7, 2024

For more insights and data storytelling on how the world is searching, follow us on Twitter @GoogleTrends and Instagram @googletrends. All data is correct at the time of writing.

Jenny Lee

Lead Google Trends Analyst

With Shanti du Rocher

Top Trends

• “senate election results” and “house election results” are currently searched more than ever

• “camarillo fire map” is the top trending map search in the past day

• The NBA is the top trending topic searched globally in the past day

• The Golden Bachelor searches rose +400% in the past day

Entertainment

• “time cut cast” is the top trending “cast” search this week, up +2,700%

• “the grinch 2” is the top trending “release date” search this week, up +2,300%

• “thanksgiving movies for kids” is up +350% this week. Garfield's Thanksgiving is the top trending related search

Lifestyle

• Over the past day, the top 3 trending recipe searches have all been for alcoholic drinks: Martini, Margarita and Old Fashioned

• “tv black friday deals” is the top trending black friday product search over the past week 

• “tyler the creator outfit” is the top trending outfit inspo search this week and “tyler the creator red outfit” is the top related search

Sports

• “nwsl playoff format” doubled in search interest in the US over the past day

• “celtics vs warriors” was the top trending NBA matchup in the US over the past day

• Searches for “uconn women’s basketball recruiting” spiked +350% in the US over the past day

Find more daily top Trends here >>

Daily Quiz

What was more searched this week:

men’s sneakers or women’s sneakers?

Sneaker Trends

• Sneakers search interest reached an all-time high in August. Since 2004, New York has consistently searched for sneakers more than any other state. 

• Adidas Samba is the top trending topic searched with “outfit inspo” this week and “adidas samba espresso” is the top trending samba colorway

• “gum sole shoes” reached a record high this year and “low top sneaker” search interest peaked in August this year

• “can i put sneakers in the dryer” is the top trending sneakers question over the past 30 days

• “suede sneakers” were searched more than ever in September and over the past month, “brown suede sneakers” is the top related search

• “metallic sneakers” are at an all-time high in search right now, “silver new balance” was the top trending related search over the past 30 days

MAP:  Over the past week, Mississippi is the only state searching more for “gold sneakers” than “silver sneakers”

Top Trending Sneakers

past month, US

1. 1587 sneakers

2. Pink bottega sneakers

3. UGG tennis shoes

4. Back 70 sneakers

5. Adidas Superstar

This week white sneakers were searched 8% more than black sneakers. Brown sneakers were searched more than ever in September.

Blue, Pink, Red and Green are the top searched non-neutral sneaker colors this year. All 4 sneaker colors were searched more than ever in 2024. 

Explore the visualization here

Daily Quiz answer

Women’s

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• All data is based on the U.S. unless otherwise stated

• All data is accurate the time of writing

Notes

• Breakout: search terms had a tremendous increase, in some cases  because these terms are new and had few (if any) prior searches

• Top or Most Searched: search terms that rank highest by search volume for a given timeframe and location

• Trending Searches: search terms that had the highest spike in traffic over a given time period as compared with the previous equivalent period 

• For more information about our methodology and how to interpret the data, please read our FAQs and learn more here