Trends Takeaways this Week

Published October 18, 2024

For more insights and data storytelling on how the world is searching, follow us on Twitter @GoogleTrends and Instagram @googletrends. All data is correct at the time of writing.

Annanya Raghavan

Sports Trends Fanalyst

With Sabrina Elfarra

1. Liam Payne was the top trending search in the past week globally

• Search interest in “one direction members” hit an all-time high globally

• “liam payne solo songs” was the top trending “solo” search in the past week in the US

• One Direction was the top trending band in the past week globally

2. Betnijah Laney-Hamilton was the top trending player related to the WNBA Finals

• “sabrina ionescu game winner” and “sabrina ionescu buzzer beater” were a breakout searches

• Searches for “wnba finals highlights” spiked +760%

• Search interest in the All-WNBA Team spiked +950%

MAP: Search interest in WNBA Finals teams by state

Trending WNBA Finals questions

past week, US

1. Is the WNBA Finals best of 5 or 7?

2. Who won the first WNBA championship?

3. How many rings does Sabrina Ionescu have?

4. What team has the most WNBA championships?

5. How much are WNBA Finals tickets?

3. Bret Baier searches are at a five year high

• Bret Baier is the top trending topic relating to Fox News in the US in the past week

• “kamala fox interview” is the top trending “interview” search in the US in the past week

MAP: Joe Rogan vs. Bret Baier searches in the past week

4. Searches for “new hurricane after milton” spiked +600%

• “tropical storm nadine path” and “tropical storm leslie path” spiked +1,250% and +450%, respectively

• Searches for “hurricane milton food assistance” increased +850%

• Tampa-St Petersburg FL was the top metropolitan area searching for “hurricane disaster relief”

Trending questions on disaster relief

past week, US

1. How long does FEMA take to approve?

2. What is disaster tax relief?

3. How do I apply for Red Cross disaster relief?

4. How to apply for disaster food stamps?

5. How much is the disaster relief grant?

5. “how to see comet tonight” was the top trending “how to” search

• “how long is the comet visible tonight” was a breakout question

• “comet anti tail” was the top trending comet search

• “astronomical events this month” was a breakout search

MAP: Top metropolitan areas searching for comet

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Methodology

• All data is based on the U.S. over the past week unless otherwise stated

• All data is accurate the time of writing

Notes

• Breakout: search terms had a tremendous increase, in some cases  because these terms are new and had few (if any) prior searches

• Top or Most Searched: search terms that rank highest by search volume for a given timeframe and location

• Trending Searches: search terms that had the highest spike in traffic over a given time period as compared with the previous equivalent period 

• For more information about our methodology and how to interpret the data, please read our FAQs and learn more here